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TikTok is introducing a new feature that enables them to cut down on the volume of artificial intelligence-produced media appearing in their streams. This move comes as the service revealed that it presently contains in excess of 1 thousand million AI videos.

Pilot Phase and Launch

This change is being tested over the coming weeks before a widespread rollout. This development coincides with a surge in AI-generated material, spurred by recent AI video creators.

The Broader AI Trend

It has been noted that approximately a tenth of the quickest rising video streams on another major platform only show AI-generated videos. A considerable share of this output is deemed “AI slop”, a term for poor-quality, bulk-generated content that is typically absurd or dreamlike.

Our research shows that many people enjoy content produced via AI tools, ranging from digital art to educational videos, and we aim to provide users the ability to adjust the amount of that, depending on their own preferences,” stated a company executive.

Volume and Proportions

TikTok shared that there are presently 1.3bn videos on its network identified as AI-generated. Overall, more than 100 m pieces of content are submitted to the platform each day, making AI content a minor portion of its complete catalog.

User Control Features

Members will be in a position to reduce or increase the amount of AI content they watch by using the “manage topic” feature in the platform and selecting the AI content topic. Additional categories that are already be modified under the setting encompass politics, style, beauty, and choreography.

AI Disclosure Rules

The platform’s policies oblige creators to label “realistic” artificially created content, and it prohibits malicious fake videos of public figures or emergencies. Any realistic AI video that is unmarked can be removed under its community policies.

Additionally, the app will now apply an AI-generated tag to content made using its built-in AI features, or detected by an collaborative effort for spotting artificial media. This action is designed to deter users from seeking to bypass the labeling process.

Educational Initiatives

The platform is furthermore establishing a $2 million educational fund for professionals and groups to develop learning resources about using AI responsibly. This program will assist non-profit groups specializing in training computer science.

Platform Protection

The video-sharing app has defended its safety measures, amid discussion over plans to cut jobs for hundreds of safety staff in the UK. The company is set to reduce a significant number of roles in its user protection department in the UK capital, with labor groups and online safety experts voicing alarm that humans are being replaced by AI moderation.

A company official explained that staff-based oversight would continue to be important, but artificial intelligence can protect employees by eliminating the most graphic content ahead of it is viewed by people. TikTok stated a significant reduction in explicit and harmful content seen by safety staff over the last 12 months due to the use of its automated systems.

We believe it is crucial to balance people and machines to keep the platform safe,” she said. “We’ll have people as involved in the system, but we additionally believe it’s extremely critical to reduce exposure to dangerous material as quickly as possible, which is where a significant AI assistance is really helping us process content quickly.”