This Corporate Battle For the Cable News Network Highlights The Extent to Which Flawed American Media Truly Is.

Late Thursday, as rumors swirled regarding an incident at Brown University, CNN’s Kaitlan Collins took to social media, highlighting the uncertainty and pointing viewers to her channel's 9pm newscast.

While the network is hardly a impeccable news source, her statement resonated for numerous observers. It stands as one of the broadcasters where you can find reality-based and mostly dependable reporting – particularly during fast-moving events like the one developing close to a New Hampshire storage facility.

A Precarious State During a High-Stakes Battle

However the news network, now four and a half decades old, finds itself in a precarious situation as two huge media conglomerates vie for ownership of its corporate owner, Warner Bros Discovery.

Regardless of who wins, the destiny of CNN has been drawn into a high-stakes game of mergers and acquisitions, rather than as a question of what benefits the news-consuming public.

“This is yet another example of the fundamental flaws with roots in decades of regulatory actions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.

The debate about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a larger point.

“It is often framed as a business story with key players as the protagonists, but there is hardly any discussion of the common good,” Pickard added.

A Further Layer: Political Influence

This situation is further muddied by Donald Trump’s longstanding stance about a network he has consistently labeled as perhaps his main “fake news” foe.

Recall the shouts of “CNN sucks!” at Trump's rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.

Trump now claims that the network requires new ownership. You can read that as ownership that will shield him from negative coverage and examination. That is a factor in why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.

He has grounds to prefer that company more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.

The company, owner of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that historic news network.

A Possibility of Further Instability

Significantly, if Netflix wins, CNN and other cable outlets would first be carved out into a independent unit. That would be a relief to many at the network, but it’s hardly a guarantee of stability. That structure could position CNN for a future sale. The cycle continues.

If you ask Timothy Wu, much of this is against the law, anyway. The prominent critic of big tech’s dominance stated that competition laws should block both deals.

“Either merger would be harmful to the country, and both should be challenged by the government,” Wu stated.

The Core Problem and a Potential Solution

Whatever happens in this situation, the larger issue endures.

“The present media landscape is a very structure that undermines democracy, but we must resist a sense of powerlessness,” Pickard emphasized. Government actions – from the 1930s and 1940s – helped to create this hyper-commercialized monster, and revised policy decisions can fix it.

Is this likely in an era where the top communications regulator refuses to acknowledge that the agency is independent? Reform is a distant prospect now, but that is not to say it will never happen.

Initiatives that bolster independent news organizations, reinforce local journalism, finance public media, and outlaw the concentration of media power in very few hands are within reach – they are vital for a healthy democracy.

In the world of media ownership, larger is not superior. And news organizations such as CNN shouldn’t be pawns in the newest corporate chess match.

Andrew Ritter
Andrew Ritter

A digital strategist and educator passionate about making complex topics accessible through engaging storytelling.

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